Colors

Primary colors

The colors Black and White are Burckhardt’s primary colors and define the look.

Secondary colors/Accent colors

The primary colors are supplemented by
the secondary color Offwhite and the
accent color Red.

Gradations

The defined gradations of the color Offwhite can be used as a supplementary color within infographics.

Backgrounds

The Burckhardt colors White and Offwhite can be used as background colors. Black is used as a background color more rarely to grab attention.

Text color

Black is used as the text color on light backgrounds; White is used on dark and black backgrounds. Red can additionally be used to highlight short text elements such as section headings and links.

Highlighting using red underlining

To highlight individual words or groups of words within headings or quotations,
these can be underlined in Red
(more under line).